December 2008: Herban Lifestyle Unveils Special Inaugural Lip Balm – All Profits Go to Charity




Falls Church, VA – Mary Kearns of Falls Church, Chief Herban Developer of Herban

Lifestyle™, has announced that her company will be offering a limited-edition lip balm in

honor of the inauguration. All profits will go to Feeding America (formerly Second



Kearns developed the special edition O-Balm-A in collaboration with Maryland designer, Eryn

Willard of Studio 22, who created the label, and Washington, DC writer, Jada Bradley, who

wrote the copy for the label and website.


In Jada’s words: “Barack Obama's relaxed strength connected distinct groups, bringing hope for

change. Blending the essence of robust Kenyan coffee and soothing oil from Hawaiian

macadamia nuts, O-BALM-A MOCHA MACADAMIA LIP BALM will smooth out rough spots and

heal dry lips. Created to celebrate Obama's inauguration, all proceeds from O-BALM-A MOCHA

MACADAMIA LIP BALM will go to charity.”


“Carry a bit of hope in your pocket.”


The O-Balm-A Inaugural Balm will be available at select stores in the DC area, as well as online

at For more information, you can visit

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